Lookbooks

Summer Gemstones

This drop builds on the chaos and success of last summer’s sell out collection. It takes the shape of one of our most recognisable pieces and pushes it further. Same feeling. Same shapes. Just rewo...

Untold Stories Behind The Collections

Explore an exclusive behind-the-scenes look into 7 years of best selling CRAFTD Collections. Peak behind the curtain, rediscover your favourite pieces and hear the stories that have allowed them to...

Summer Caps

Summer is all about lighter layers, fresh fits, and statement caps. This new collection introduces premium wools, cotton twills, and exclusive nylon blends—each picked for the perfect balance of te...

Men's Wedding Bands

Most wedding rings weren’t made to last forever. They bend, they scratch, they fade, and before long, they’re sitting in a drawer instead of on your hand. That never made sense to me. For me, jewel...

Men's Spring Jewellery Lookbook

Spring’s here, which means it’s time to refresh your look with lighter layers, fresh fits, and the right jewellery to bring it all together. The perfect collection has a mix of silver, rose gold, a...

Weekend in Paris

Valentine’s campaigns always bring a certain energy. Love isn’t something you stage; it’s something you catch in the moment. The quiet, unspoken moments—a slow morning over coffee, or a walk throug...

Men's Winter Jewellery Lookbook

As the season shifts, layering is essential, but don’t overlook the details. A chain peeking beneath your collar or a bracelet resting just under your cuff are the moves that make an outfit your ow...

There Can Only Be One King

Enter Pablo—the world’s most infamous jewellery dealer—and our most ambitious campaign to date.

Are you a Jewellery Guy?

I’m not asking if you’ve ever worn jewellery or own a chain or two. Most of you will own at least one piece, even if you've not upgraded in a while. No, what I’m really asking is... 

Six Years of CRAFTD

Our latest campaign marks six unforgettable years of CRAFTD. Raise a glass—this is just the beginning.