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Lookbooks

Giggs x CRAFTD

Giggs x CRAFTD

Giggs x CRAFTD

Giggs x CRAFTD

We wanted to bring connection back to one of the busiest weekends of the year, giving our community and anyone on Oxford Street the chance to jump into a free cab ride with UK grime legend Giggs. T...

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Men's Melted Gemstones Collection

Melted

Some pieces don’t need a big storyline or a big location. Just a space that lets the details breathe. Melted was one of those pieces. So we stripped it right back in the studio. No set, no distract...

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CRAFTD Black Friday 2025

Race Day

This year we wanted a concept that matched that pace of Black Friday. The rush, the energy, that 'you need to move fast' feeling. Race Day made sense. Two drivers, two cars, but only one crosses th...

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The Manor

The Manor

This shoot was all about capturing the kind of man CRAFTD is made for. That’s why the manor made sense. The moment we stepped inside, it felt like his world. A place that’s lived a little. Full of ...

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Faces of Napoli

Faces of Napoli

For me, jewellery’s always been about chasing a feeling. Not following trends or sticking to someone else’s rules. So while we were in Napoli, we handed some of our favourite pieces to the locals. ...

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Close-up of a layered gold necklace featuring square black stones and round gemstones, worn with a white vest and beige blazer. A gold ringed hand is slightly blurred in the foreground, adjusting the collar.

Summer Gemstones

This drop builds on the chaos and success of last summer’s sell out collection. It takes the shape of one of our most recognisable pieces and pushes it further. Same feeling. Same shapes. Just rewo...

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Untold Stories Behind The Collections

Untold Stories Behind The Collections

Explore an exclusive behind-the-scenes look into 7 years of best selling CRAFTD Collections. Peak behind the curtain, rediscover your favourite pieces and hear the stories that have allowed them to...

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Man styling a baseball cap for spring summer

Summer Caps

Summer is all about lighter layers, fresh fits, and statement caps. This new collection introduces premium wools, cotton twills, and exclusive nylon blends—each picked for the perfect balance of te...

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Women putting on her husbands 18ct gold tungsten wedding ring

Men's Wedding Bands

Most wedding rings weren’t made to last forever. They bend, they scratch, they fade, and before long, they’re sitting in a drawer instead of on your hand. That never made sense to me. For me, jewel...

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How to Style Men's Jewellery for Spring

Men's Spring Jewellery Lookbook

Spring’s here, which means it’s time to refresh your look with lighter layers, fresh fits, and the right jewellery to bring it all together. The perfect collection has a mix of silver, rose gold, a...

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