Untold stories behind the collections

For half a decade, your commitment to originality has led us to explore uncharted territories, shatter boundaries, and establish ourselves as early adopters in disruptive new design. By leading from the front, you've become, and will always remain pioneers in the latest men's jewellery.

Now, for the first time, we're unveiling an exclusive behind-the-scenes look into 5 years of CRAFTD Collections. Peak behind the curtain, rediscover your favourite pieces and uncover the raw, uncut stories that have allowed them to reign supreme.

🎬 A Closer Look At The Gemstone Necklace 

🎬 SS23 Summer Bracelets

🎬 A New Wave Of Pearls

🎬 Unveiling Rose Gold

🎬 Introducing ICED